La sfida 

Georges Chalouhi, Executive Manager di Gulf Taleed, voleva sfruttare la tecnologia per allineare i dipendenti ai valori culturali fondamentali di Gulf Taleed, favorendo al contempo il coinvolgimento e la fidelizzazione dei dipendenti attraverso un entusiasmante programma di premi e riconoscimenti. Alcune delle sfide che stava cercando di risolvere includevano:

•  Attrarre e trattenere i giusti talenti locali per soddisfare il mandato del governo saudita di avere il 30% del personale proveniente dalla popolazione locale.
• Fornire un'esperienza coerente, eliminare i pregiudizi e generare una risposta positiva da parte dei dipendenti per il programma di riconoscimento centralizzato "Rockstars" di Gulf Taleed.
• Creare una cultura incentrata sulle persone e migliorare strategicamente il coinvolgimento allineando i dipendenti di Gulf Taleed con i valori fondamentali dell'azienda‍

La soluzione

To create a people-first culture and improve engagement, Gulf Taleed turned to Empuls to streamline communication, rewards, and recognition while aligning employees with the company's values.

Empuls ushered in a new era of employee engagement at Gulf Taleed. They leveraged the holistic engagement approach enabled by Empuls to connect, align, empower, and motivate employees. Empuls is the single channel for employee communication, connection, feedback, celebration, and engagement at Gulf Taleed.

Connecting Gulf Taleed’s distributed workforce with the Empuls Social Intranet

Gulf Taleed found Empuls to be the perfect social intranet that reinforces its values of diversity and inclusion. Empuls serves as an open forum for employees to share views and cultural perspectives. 

They switched from email-only communication to inter-team networking by sharing news, updates, business highlights, company announcements, customer wins, and success stories on Empuls.

From communicating with employees to connecting and aligning them with the company’s core cultural values, Empuls helps reinforce the right behaviors at work.

Enabling Gulf Taleed to capture the employee voice with Empuls Surveys
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The engagement surveys are helping Gulf Taleed understand the relationship between recognition, engagement, and retention. They are gaining a fresh perspective on the company’s culture through new joiner surveys.

The popularity of Empuls reflects in the recent engagement survey communicated via Empuls, which had a 70% completion rate within seven days of its launch.

Celebrating employee successes with Empuls Recognition and Rewards

Empuls’ unique recognition experience allowed Gulf Taleed to decentralize their R&R program “Rockstars”, remove bias, and make it a powerful motivation tool. 

With peer-to-peer recognition, multiple award categories, customizable reward workflows, and a global rewards catalog, Empuls enables every employee to applaud great work in-the-monent.

Dando ai manager di linea la possibilità di riconoscere ogni piccolo e grande risultato, Gulf Taleed è passata da tre premi a trimestre a 300 apprezzamenti in sei mesi.

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Il ROI degli investimenti nel coinvolgimento dei dipendenti

Georges Chalouhi, Executive Manager at Gulf Taleed, says, “Empuls adoption is gaining momentum, and the engagement levels are high. There has been a positive impact on team retention, morale, motivation, job efficiency, empowerment, and appreciation.”

90%  active adoption of Empuls by employees  

Il 70% ha completato il sondaggio sul coinvolgimento in 7 giorni 

Oltre 300 casi di riconoscimento tra pari in 6 mesi

91,58% di tasso di reazione su oltre 550 messaggi sulla townhall 

With the positive response from employees, Gulf Taleed intends to keep the momentum going. They want to use Empuls to continue to remind people about the importance and the power of recognition and celebrate people’s achievements and success.